I saw this line as part of an ad on a billboard yesterday and I thought it tied in nicely to what I was going to comment on today. Why do we do what we do? Why create web site(s) and market them? After seeing that billboard it got me …
Read More »Jippidy Do Da
Today I am speaking with George Oji, Founder of Jippidy.com, small business video yellow pages. Q. What is Jippidy? A. We believe that the results produced from local searches should be user-generated results. Meaning in our view, the business owner is best positioned entity to sell a product to the …
Read More »Don't Stop Thinking about Tomorrow…
Hope everyone had a good weekend. This was one of those “cleaning” weekend- in the yard and on the computer. I decided to tackle cleaning out some of electronic clutter. I had to chuckle. I found a ton of emails and articles I had saved from a few years back, …
Read More »Getting Local in Palm Beach
Today I am talking to Michelle Tukachinsky of Palm Beach Local, a new (it is only a couple of weeks old) local business directory in Palm Beach Florida. Q. Hey Michelle, thanks for taking some time today, can you tell us a little about yourself? A. I am a piano …
Read More »What Folks Are Saying about Local Advertising
Local Advertising. It is critical for your small business. The Internet does provide a huge potential for new customers. Below are some quotes that I thought were worth repeating. I think they speak for themselves… The Local Advertiser of Today and Tomorrow by Gregg Stewart “Local search is a vertical …
Read More »Small Business Rantings
I have just got back from vacation where there was no Internet available to me. This was good and bad. Good because I was able to read up on a lot of articles that I have been saving and actually worked on a number of posts. Bad because there was …
Read More »Monthly Spending by Small Business
Below is a nice chart from Palore, representing over 6,000 businesses found on leading online directories. Categories selected were beauty & fitness, photographers, landscapers and limousine services, for the LA and San Francisco area. Small businesses are spending very little on-line, too little on-line. It takes money to make money …
Read More »Zvents & MSN Local Partnerhsip Announced
Starting today, Zvents is powering MSN City Guides events and local business promotions, related business listings, and performers platform. So one local listing with Zvents gets on MSN as well as the nearly 300 other Zvents media partners. Paul O’Brien; VP of Marketing for Zvents has provided me with some …
Read More »Writers Block….Local Search Worth It?
Been doing a lot of reading and thinking about local search, small business marketing, online marketing etc. but not much writing. Seem to always be running late and tired, and a little of writer’s block. They say one way to overcome writer’s block is to simply write…so I decided to …
Read More »It is 10 PM-Do You Know Where Your Business Listing Is?
What is one of the most important things a small business could do on-line? Claim their business listing in such places as Google, Yahoo, Merchant Circle etc. The small business listing is the backbone of local search. This is the information that searchers first see about your business. It is …
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