Hope all had a good weekend. Just a couple of items: A while back, I wrote a couple of local search related articles. I have updated them and linked to them from my About Larry page. Also I am happy to say that I have:

Small Business Branding Part 2 by Stoney deGeyter is out.  I spoke about part 1 last week. Stoney says branding does not need to cost a lot and small businesses can and should do some branding. It might take a little bit of planning but it can be very productive …

Today we will hear from my good friend Dick Larkin of WebListic, Inc. an Internet marketing firm focused on local online advertising.  I asked Dick for his thoughts on IYPs today and small business. I asked Dick basically 4 questions and he put 1 great response to them all.  I …

The Internet Yellow Pages are not dead and probably will not be for some time, despite what you might have heard. The Kelsey Group posted Why Internet Yellow Pages Can Compete for Local Search last month. In their article, they provided five reasons why they feel that IYPs will grow …

Increase The Visibility of Your Small Business Web Site on a Shoestring Budget is by Dave Wallace and is a good article for those who want to do things themselves. Has a nice list of inexpensive resources.  Dave concludes his article: “Keep in mind that as your business grows, you …

The online Internet yellow pages (IYP) are another major component available to the small business owner to promote themselves locally on-line. If you are looking for a good site with information and links to some of the major Internet Yellow Pages, check out Local Search Guide. Their own q & …

Verticals directories have been around for some time and can be a very good way to promote and list your web site or business. I found a good article a while back  by Julie Mason,  Practical Guide to Vertical Search Advertising at Search Engine Journal. Julie provides a nice summary …

I found a couple of nice articles the other day so I thought I would pass them on to you: Local Search Marketing For Local Business, by Darrell Zahorsky at About.com Local Search Engine Marketing | Local Internet Marketing by Eric Darby at Darbyworks.com Happy reading!

Hope all is well with folks. I took a couple of days off to get some stuff together. As you can see I have modified the site template. I like it-if you have any comments ( + or -) let me know. One of things I have set up is …

Any Spaceball fans out there? Everytime I hear the term hyper-local, I think of that movie. 🙂  Hyper-local is one of those terms that most local small businesses probably never heard of but is an important component in local search.  I wanted to comment on an article that I have …